DIGITAL MATERIALS FOR MICHIGAN’S CREDIT UNION LINK
Carousel and banner ads for a joint promotion between Michigan’s Credit Union Link and Sprint.
FACEBOOK ADS FOR CAMPBELL'S DINNER SAUCES
These Facebook ads helped position Campbell's Dinner Sauces as a delicious weeknight dinner solution for busy families. The copy and imagery were used in a variety of executions and web applications.
PRODUCT DESCRIPTIONS FOR CAMPBELL'S SOUPS
Matt Totsky was the lead senior writer responsible for all of the basic and enhanced Amazon copy for the Campbell's Soup portfolio as well as Pace Salsa, Prego Sauces and Swanson Broth & Stock. It was a huge undertaking that he handled with finesse and ease. He wrote hundreds of descriptions and headlines for banners as well as full content for a vast range of products including cooking tips, recipes and food facts.
Christina Kane, Associate Creative Director, The Mars Agency
Below are a few samples of this type of work:
